Results-driven Affiliate Marketing Services
Modo25 is an affiliate marketing agency that helps your brand reach the right customers by connecting you with the best websites and partners to promote your products.
We’re constantly finding new partners, fine-tuning what works, and testing new ideas. All to make sure your brand keeps growing and making more money.
Our Approach to Affiliate Marketing
We take a strategic, data-driven approach to affiliate marketing, focused on driving real, incremental revenue for your brand.
01
We find the right partners for your brand
Through targeted recruitment, we take the time to understand your audience and business goals, onboarding only the most relevant publishers and partners to get your brand in front of the right people, at the right time.
02
We manage everything end-to-end
From setting up a new programme to auditing an existing one, we handle every aspect of your affiliate activity including publisher communication, commission structure, programme housekeeping, and compliance.
03
We build for long-term growth
Using quarterly strategy plans tailored to your budget and goals, we focus on growing sustainable, incremental partnerships that support your brand for the long haul — not just quick wins.
04
We give you clearer, smarter reporting
Rather than relying solely on network data, we use GA4 and our in-house platform ASK BOSCO® to give you a true picture of affiliate performance across your full marketing mix, so you can make better decisions and keep moving forward.
Affiliate Marketing Services We Provide
From set-up to recruitment and strategy, our comprehensive services cover every aspect of affiliate marketing
Affiliate Marketing Set-up
If you don’t have an existing program, we’re on hand to recommend the most relevant Affiliate Network for you to work with, and assist every step of the way to get your new program live. We’ll take the time to ensure the network you choose aligns to your business objectives, territory and sector your business is operating in.
Programme Audits
If you already have an active affiliate programme, we can provide an audit of the account. This involves the team investigating active publishers, publisher performance, commission structure, programme housekeeping, offer structure and more.
Targeted Recruitment
We take the time to get to know your core customer base and business goals. From here, we strategically onboard the most relevant partners that are best suited to your audience. Not only does this make the most of your investment, but it also gets your brand in front of the right people, at the right time.
Publisher Management
Modo25 owns the whole publisher management process, from recruitment, to communication and booking exposure whilst all the while ensuring that publishers are adhering to the programme Ts&Cs.
Affiliates Strategy
We create strategy plans based on your budget, audience, and business goals. We want you to get the best return from your investment, and we’ll always be on the lookout for new opportunities and partners that will help achieve this.
Clients We've Worked With
Why Choose Modo25 for Your Affiliate Marketing Agency in Leeds
Accreditations with Affiliate Networks
We’re proud to have received accreditations from major affiliate networks, including Awin, Webgains, Impact and Rakuten.
Decades of Experience
Our affiliate team has a wealth of experience within the affiliate industry, both brand and agency side. With this comes a breadth of knowledge of affiliate programme management within different sectors and pivotal publisher and network contacts.
Affiliate Marketing Expertise
Our affiliate team has a proven track record of growing and managing affiliate programmes. The team will take the time to understand your brand and goals in order to help you to achieve these through your affiliate programme and ensure incremental revenue is driven and transparent reporting is provided.
Affiliate Marketing Case Studies
All customer stories
Meet the Affiliates Team
Our dedicated affiliate marketing specialists combine affiliate expertise with wider digital marketing knowledge and analytical rigour to drive better results and more ROI for our clients.
Claudia
Senior Performance Marketing Manager
Shweta
Performance Marketing Manager
Tom
Head of PPC
Dan
Director of Agency
Affiliate Marketing Services FAQs
What is affiliate marketing and how does it work?
Affiliate marketing is a performance-based channel where your brand partners with publishers — such as cashback sites, voucher platforms, content creators, and comparison sites — who promote your products in exchange for a commission on sales or leads they generate.
Which brands benefit most from affiliate marketing?
Almost every brand! Affiliate marketing works particularly well for ecommerce and retail brands, but it can be effective across a wide range of sectors including travel, financial services, beauty, fashion, and home & furniture. Broadly, if your brand sells online and you want to reach new audiences in a cost-effective, performance-based way, affiliate marketing is worth exploring. It tends to work best if you have a clear value proposition, competitive pricing or offers, and a solid conversion rate on your website (our CRO services can always help with this!)
What affiliate networks does Modo25 work with?
We hold accreditations with major affiliate networks including Awin, Webgains, Impact, and Rakuten. We’ll recommend the most suitable network for your brand based on your sector, territory, and business objectives.
Do I need an existing affiliate programme to work with you?
No. We work with brands at every stage. If you’re starting from scratch, we’ll help you choose the right network, set up your programme, and recruit relevant publishers. If you already have an active programme, we can audit it and optimise performance from there.
What does an affiliate marketing audit involve?
Our audit covers your active publishers, individual publisher performance, commission structure, offer setup, programme housekeeping, and overall compliance. We’ll identify gaps and opportunities and provide clear recommendations.
How do you choose which publishers to recruit?
We take the time to understand your target audience and commercial goals before recruiting any partners. We focus on quality over quantity — onboarding only the most relevant publishers that are genuinely suited to your brand and likely to drive incremental revenue.
How do you measure affiliate marketing performance?
Rather than relying solely on network data, we use GA4 alongside our in-house AI data analytics and insights platform ASK BOSCO® to give you a fuller, more accurate picture of affiliate performance across your wider marketing mix. This helps you understand true incrementality and make smarter investment decisions.
How do I get in touch with your affiliate marketing team?
Simply book a call or drop us an email at [email protected]. We’ll put you in touch with our affiliate marketing specialists to discuss your goals, current setup, and how we can help grow your affiliate programme.
Affiliate Marketing Insights
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