We’re data-obsessed and results-driven - with a good vibes mantra!
Modo25 helps brands grow through performance marketing and supported in-housing - combining people, process, and technology to help teams take control.
You’re supported by a team that prioritises your growth.
At Modo25, our purpose is to realise potential for our clients. We work collaboratively to solve challenges, deliver innovative solutions, and rethink what a modern agency partnership should feel like.
Our team of experts have decades of experience within the digital and technology sector. Working with some of the world’s largest brands, helping them shape their online proposition and increase their e-commerce performance. Former clients for our team include Asos, Pepsi, BMW, Superdry, Honda, HP, Toyota, Vistaprint and Sigma Sports.
And when it comes to technology, you’re in the right hands. Our Founder and CEO John Readman was named AI Entrepreneur of the Year at the prestigious Great British Entrepreneur Awards, hailed by Stephen Bartlett as the “Grammys of Entrepreneurship.”
Driven by values, guided by purpose
Good vibes only
For us, this means creating an environment where people feel supported, respected and motivated to do their best work. Whether we’re collaborating on client projects, sharing ideas across teams, or celebrating wins together, positivity and teamwork are at the heart of how we work.
We believe that when people enjoy what they do and feel part of a supportive team, great things happen, for our colleagues and for our clients.
Transparency
Today’s supply of data and information provides companies with endless marketing opportunities. That enviable depth of audience insight and customer understanding, once afforded to all but the biggest brands, is now accessible to all. We believe in empowering inhouse teams, enabling them to take full control of their own marketing success by providing transparency, demystifying the world of digital marketing and democratising data.
Teamwork
We believe in working together and creating a sense of belonging. We work closely with our clients, aiming to build long term relationships. We also empower our teams with the best environment, equipment, tools, rewards and flexibility to ensure our clients’ success and ultimately our success.
Our purpose
Our purpose is to encourage and realise potential, for our clients, our team and those less fortunate than us. We want to provide people with the right tools and opportunities so that they can prosper and take control of their own future.
Ready to take control?
Meet the team supporting your growth every step of the way
A team built for performance - and for building in-house capability. Modo25 is people-first. Our specialists bring deep experience across performance channels and strategy, and we plug into your business in the way that helps most: delivery, training, recruitment support, or a blended model.
Meet Modo, the heart behind Modo25 ❤️
We named our company after Modo because we want to help her and other children realise their potential through 1moreChild. Modo, and her two older siblings, are receiving support from the 1moreChild charity, who have helped feed, clothe and school her alongside 280 other children in a village in Uganda.
Dynamic duo
With aligned visions, Modo25 and 1morechild collaborate to create meaningful opportunities for children's growth and development.
Profit with purpose
A portion of Modo25's profits is directed towards supporting 1moreChild, ensuring the sustainability and expansion of Bosco's impactful mission.
Path to promising futures
Through engaging and hands-on charitable activities, Modo25 and 1morechild bring joy and inspiration to over 280 children, lighting the path to promising futures.
Become a part of our vision
Four day week
At Modo25 we all work a 4 day week, with a 3 day weekend - every weekend. We pay all our team members a competitive above market rate full-time salary and we are all paid London salary levels, whether we work in Leeds or from home.
People first
Our approach is people-focused, building a culture where all our team share knowledge, skills, and challenges. We invest time in our people, because we believe if we invest in talented people and leading technology we can provide bespoke insights and solutions for our clients, and really make a difference.
Flexible working
Flexible working is important to us, as we strive to perfect the balance of what needs to be achieved with when and where it needs to be done. We're outcome-focused and we're not watching the clock. We're committed to finding a way of working that is suitable for all.
Training and progression
We want our team to thrive, so we offer great opportunities for training and progression. We’re in this for the long haul, meaning finding the right people for our team, and helping them develop and flourish, is key.
How it all began
The visionary spark
John Readman, a seasoned entrepreneur and digital marketing expert with over 25 years in the industry, envisioned revolutionizing digital marketing through AI and machine learning. His goal was clear: to guide marketers on where to invest their next pound, dollar, euro, or yen with precision.
A perfect partnership
Enter Bonamy Grimes, co-founder of SkyScanner, the UK's first tech unicorn. With his expertise in data consolidation and creating user-friendly platforms, Bonamy was the ideal partner for John's ambitious plan.
The birth of Modo25
We want to provide people with the right tools and opportunities to allow them to prosper and take control of their own future. From upskilling inhouse marketing teams to our international charity outreach, we empower people to better themselves.
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